"Asian challenge for western banks
By Sundeep Tucker
Published: March 22 2009 22:30 | Last updated: March 23 2009 03:08
How much will stricken western banks, now answerable to domestic taxpayers, be able to continue flexing their muscles in Asia?
The question is being raised across the region, still a relative bright spot, as aggressive competitors try to pinch market share from rivals that have traditionally used balance-sheet strength to expand lending or to provide investment banking services.
The likes of Citigroup and Royal Bank of Scotland in commercial banking, and Merrill Lynch and UBS in investment banking, have consistently been among the region’s strongest operators.
However, Citigroup, UBS and RBS have each recently received unprecedented levels of financial support from the US, Swiss and UK governments respectively. Merrill Lynch has been taken over by Bank of America, itself now shored up by the US taxpayer.
The financial woes of the affected banks have played into the hands of rivals, which are questioning their ability to lend to companies and to underwrite equity and debt offerings.
Among those in relatively better financial health are banks with large retail deposit bases, including Australia’s leading banks and the likes of Standard Chartered and HSBC.
Domestic players in countries such as South Korea and India are also seeking to profit from the decision by stricken banks to curtail lending in some markets.
“There is no way the likes of Citigroup and RBS can continue to lend in Asia in the fashion that they were doing,” says a senior executive at a well-capitalised western bank.
“We are seeing a rise in business because of this.”
However, banks such as Citigroup and RBS are fighting hard to retain market share and claim that they are refocusing Asian operations on more profitable clients and products.
RBS is withdrawing from retail and commercial banking in Asia Pacific, and plans to scale back its wholesale banking footprint to the region’s largest financial centres.
In an interview with the Financial Times while on an Asian tour last week, Sir Philip Hampton, RBS chairman, insisted that the bank remained committed to wholesale banking in the region, and pledged that its 800 core clients “will have access to a substantial balance sheet”.
Sir Philip added: “We are now strongly capitalised and have a strategy to remain in core markets where we have a competitive advantage. A key part of that is Asia Pacific.”
He said continuing to serve clients in the region would generate value for the UK taxpayer.,
Asian central banks hold about 75 per cent of the world’s currency reserves, and Sir Philip said that RBS would continue to help manage them, for instance by trading US Treasuries.
Likewise, Citigroup insists that its Asian business is critical to the company’s overall health, not least because it had to support multinational clients that plan to invest in the region.
“We continue to commit capital to key clients and are also helping them to access the capital markets,” said Farhan Faruqui, head of global banking for Citigroup in Asia Pacific. The bank has this year advised on the largest Hong Kong initial public offering as well as several large rights issues and corporate bonds.
Tellingly, the latest Dealogic investment banking revenues tables are still for 2009, comprising loans, equity and debt offerings and merger advisory services, are dominated by UBS, BofA/Merrill and Citigroup.
However, analysts believe that the real test for the stricken banks will come in the next few years and that the success of their Asian footprint will depend on their ability to retain key staff and government support for lending policies.
Copyright The Financial Times Limited 2009"
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